Renault uses Apple’s iAd for the Twizy campaign

01/12/2010
Advertisement reinvented, it is not static anymore, it is now interactive, complete and offers services.
Renault is the first European brand to use this new mobile marketing tool developed by Apple and available on iPhone and IPod touch.

Renault estimates that this campaign dedicated the affordable electric vehicle, (around 8000€) the Renault Twizy will directly reach its target of young urbans, using the tech savvy Apple customer base.

Par Technologic Vehicles
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